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Sophia Green founded Living With Solar in 2021 after going through one of the most frustrating research experiences of her life — trying to figure out whether solar panels were actually worth it for her home.
It should have been simple. She had a south-facing roof, a rising electricity bill, and a genuine interest in reducing her dependence on the grid. What she didn't have was reliable information.
Every article she found had an agenda. Installer websites told her solar would pay for itself in three years. Comparison marketplaces pushed her toward whichever company paid the highest referral fee. National energy sites published guides so vague and generic they could have applied to any home in any state — which meant they were actually useful to no one. And the government program websites — the ones with the real data — were written for policy administrators, not homeowners.
She spent the better part of a year piecing together the real picture — cross-referencing utility rate schedules, digging through state agency program documents, calling installers with specific technical questions, and reading SEIA market reports that most homeowners would never find on their own. By the time she made her decision, she had built something resembling a research operation. She realized the gap she had experienced wasn't just her problem. It was everyone's problem.
That's why she built Living With Solar.